– OIL
OMV
Complete renovation for a more efficient and visible network.
For OMV, a comprehensive renovation of service stations was carried out, developed according to the corporate identity provided by the client and applied across multiple sites in Serbia, Bulgaria, Romania, and Slovakia. Launched in 2025, the project aims to enhance the brand’s visual identity through a coherent, modern, and easily recognizable design.
The specific installation involved a complete overhaul of the canopy structures, fully renewed starting from the upper band with integrated OMV branding.
A new roadside totem was installed, designed to highlight the various services available and equipped with customizable illuminated displays to ensure maximum visibility even from a distance.
All ancillary buildings underwent significant restyling, including the addition of illuminated signage and dedicated markers for different functional areas, such as Wash and Viva, indicating the car wash and shop zones, respectively.
Particular attention was given to nighttime lighting, designed to ensure uniformity, efficiency, and a strong visual impact.
Every element, from the illuminated canopy profiles to the information panels, was crafted to enhance usability and reinforce brand perception even during evening hours. Everything was renewed, materials, shapes, colors, and lighting, creating a completely transformed station.
The result is a network of retail sites with strong visual impact, the outcome of careful attention to every detail to ensure efficiency, recognizability, and visual consistency across all countries.
The specific installation involved a complete overhaul of the canopy structures, fully renewed starting from the upper band with integrated OMV branding.
A new roadside totem was installed, designed to highlight the various services available and equipped with customizable illuminated displays to ensure maximum visibility even from a distance.
All ancillary buildings underwent significant restyling, including the addition of illuminated signage and dedicated markers for different functional areas, such as Wash and Viva, indicating the car wash and shop zones, respectively.
Particular attention was given to nighttime lighting, designed to ensure uniformity, efficiency, and a strong visual impact.
Ogni elemento, dai profili luminosi delle pensiline ai pannelli informativi, è stato progettato per migliorare la fruibilità e rafforzare la percezione del marchio anche nelle ore serali. Tutto è stato rinnovato: materiali, forme, colori e luci, per dare vita a una stazione completamente nuova.
The result is a network of retail sites with strong visual impact, the outcome of careful attention to every detail to ensure efficiency, recognizability, and visual consistency across all countries.
